MSN has a new radio ad campaign. It's fascinating in its complete lack of anything resembling cool and its blatant attempt (and one presumes failure) to connect with it's target demographic. All it takes to sum it up is two words: MSN Raps.
Seriously… someone thought that doing a hip-hop ad for MSN's investment strategies was a good idea? It's not bad enough that it's painfully bad rap, but I swear they've bought a 60 second spot to showcase the travesty. It may only be 30 seconds, but it feels like forever.
Somewhere in Redmond (or wherever the decision makers for MSN reside) there's an ad exec, grinning ear to ear over the thought of this ad campaign. It's almost sad to think that.
Seriously… someone thought that doing a hip-hop ad for MSN's investment strategies was a good idea? It's not bad enough that it's painfully bad rap, but I swear they've bought a 60 second spot to showcase the travesty. It may only be 30 seconds, but it feels like forever.
Somewhere in Redmond (or wherever the decision makers for MSN reside) there's an ad exec, grinning ear to ear over the thought of this ad campaign. It's almost sad to think that.
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